Media Inquiries & In the News – Measuring Fundraising Effectiveness

BoardSource, along with our colleagues at the Association of Fundraising Professionals, BBB Wise Giving Alliance, and GuideStar, have developed a new framework for evaluating fundraising effectiveness — one that provides a balanced approach that emphasizes how important it is to invest in strong and sustainable fundraising programs.

Please direct all media inquiries to:

Media Relations

Email: [email protected].
Phone: 202-349-2500 (option 4)

Measuring Fundraising Effectiveness in the News


Measuring Fundraising Effectiveness: A Tool Whose Time Has Come | WealthEngine

Nearly two months have passed since BoardSource — along with its partners at Guidestar, BBB Wise Giving, and AFP — released its new tool, Measuring Fundraising Effectiveness (MFE). In those eight weeks, we’ve seen an incredible amount of interest and feedback from the press, from nonprofits we serve, and from the philanthropic sector as a whole.


Philanthropies Need A Better Way To Measure If Their Fundraising Is Successful | Fast Company
Charitable groups have developed lots of ways to ask for money. That ranges from broad, impersonal salvos like telemarketing and direct mail, to double-down tactics like asking current givers to attend an upcoming gala or other kind of open-the-wallet event. All of which begs an obvious question: How far does your dollar really go after it’s deducted from the cost of the chase?


Let’s Change the Way We Talk About Fundraising Expenses | Independent Sector

As someone who has spent the whole of my career in the nonprofit sector, and much of it as a development professional, I know all too well the pressures that nonprofit leaders face when it comes  to managing expectations around fundraising expenses.


10 Great Social Innovation Reads: January 2017 | Social Velocity

In January it seemed as though we moved into social change hyper drive. With the inauguration of a new president, a litany of controversial executive orders, numerous efforts to block or minimize them, and advice for or frustration with the nonprofit and philanthropic sectors’ responses, the world of social change moved at warp speed.


ACLU donations show power of online giving | Tallahassee Democrat

It’s been quite a week in the fundraising world. In case you missed it, the American Civil Liberties Union (ACLU) raised an unprecedented $24 million in online gifts in one weekend.


Measuring Fundraising Effectiveness | The AFP Blog

Last week, BoardSource, Guidestar, the BBB Wise Giving Alliance and AFP announced a new framework for evaluating fundraising effectiveness — one that provides a balanced approach that emphasizes how important it is to invest in strong and sustainable fundraising programs.


Measuring Fundraising Effectiveness | The David & Lucile Packard Foundation

We’ve come across what we believe is an innovative tool for nonprofit boards to gain a better understanding of their fundraising and financial picture, and engage in holistic planning conversations around fundraising.


Changing the Conversation about Measuring Fundraising Effectiveness | Center for Effective Philanthropy

Last week, BoardSource, together with our colleagues at GuideStar, BBB Wise Giving Alliance, and the Association of Fundraising Professionals released a new recommended framework for measuring fundraising effectiveness. For funders concerned about effective philanthropy and strong nonprofits, this framework is about much more than the measures it outlines.


A Tool for Measuring Fundraising Efficiency | The Chronicle of Philanthropy

How can you tell if your fundraising is efficient? For many nonprofits, it’s a surprisingly difficult question to answer. A new tool created by BoardSource, the Association of Fundraising Professionals, GuideStar, and the BBB Wise Giving Alliance offers a formula to help a nonprofit discern whether its has a good balance of money raised, risk, and expenses.


Calculating Costs Is Just The Start | The NonProfit Times

As watchdog groups, government agencies and donors take closer and closer looks at organizational expenses and the portion of contributions going toward missions, fundraising efficiency has become as important as ever. Simple means of measuring such efficiency is not cut and dried, however.


Measuring Fundraising Effectiveness—It’s Time to Get it Right | GuideStar
There’s lots of public scrutiny about how much nonprofits spend to raise the money they need to fund their missions and work. But there is more to effective fundraising than low costs—and the obsession with minimizing fundraising costs can actually put our organizations at risk.

Use #measurefundraisingright to join the conversation