Overview

Most nonprofits have an online presence. But, in many cases, board leaders struggle with how to oversee it and how to effectively use it for their own community outreach. This webinar explores the foundational concepts in using any social media channel, as well as some of the common misconceptions. It also discusses how to best implement social media activity through board engagement, committee involvement, hiring the best digital communications consultant, and measuring your successes.

Participants will learn

  • the role of social media in revenue procurement
  • the board’s role in using social media as part of ambassadorship
  • policies and practices needed to protect any organization

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