Nearly two months have passed since BoardSource — along with its partners at Guidestar, BBB Wise Giving, and AFP — released its new tool, Measuring Fundraising Effectiveness (MFE). In those eight weeks, we’ve seen an incredible amount of interest and feedback from the press, from nonprofits we serve, and from the philanthropic sector as a whole. It obviously hit a nerve! In my nine years here, I have never seen the type of attention and hunger from stakeholders as I have with Measuring Fundraising Effectiveness.
It is clear that funders and donors have been struggling for far too long to understand — based on the information provided — if an organization is making effective decisions as they relate to their fundraising efforts and to measuring their fundraising “success.”
Guest post by Andy Davis, WealthEngine